Professional Convention Management Association
Professional Convention Management Association (PCMA) is a prominent global platform that supports the growth of the business events industry by offering exceptional education and networking opportunities. With a presence across the globe, PCMA is committed to promoting emerging technologies while embracing inclusivity and tackling social issues. Let's take a closer look at how ACB and PCMA work together to drive progress.
About PCMA
PCMA is a global platform for the international business events industry. Established in 1958 as a non-profit organisation, PCMA offers resources for business event professionals worldwide.
The mission of PCMA is to drive social and economic progress through business events. PCMA contributes towards this progress by promoting individual growth in decision-making roles, long-standing industry tenure, overall business success worldwide, and a membership base spanning over 59 countries. PCMA is committed to delivering world-class executive education and networking opportunities.
Our partnership
The partnership between PCMA and the Amsterdam Convention Bureau benefits both organisations significantly. By working together, ACB has access to better networking opportunities and knowledge sharing among events industry professionals, leading to better-organised business events in Amsterdam.
As PCMA continues its mission to revolutionise the way businesses engage with their customers through experiential marketing strategies such as face-to-face interactions, branding and media campaigns, targeted marketing approaches, and content creation development, partnerships like this one with the Amsterdam Convention Bureau help to enhance Amsterdam's position in the business events landscape.
